Cyclus is not simply a recycled paper. Cyclus is a unique paper.
The paper accentuates the creative message, where touch and feel combine with – and support – the visual image. The choice of Cyclus is not made by chance, it is a clear demonstration of your own values and personality. The unique qualities of Cyclus, mirror your individuality.
The environment is a key part of everyone’s CSR communications.
Using Cyclus 100% recycled paper is a great way to remind your customers that they’re in good hands. Every piece of Cyclus-based communication you send them is further proof of your commitment to the environment.
Jacknife founder and lead designer, Chris Hopewell, has produced a bespoke, limited edition striking poster inspired by the forest and designed to showcase the quality of Arjowiggins Graphic leading 100% recycled range, Cyclus. The poster, known as ‘The Guardian’, will be hand silk screen printed by Jacknife on CyclusOffset 300gsm 100% recycled in a limited edition.
“To capture the qualities of Cyclus I chose a figurative design, featuring a non-aggressive guardian at the entrance to a forest. Her look is both ancient and modern. She is young but wise and holds the future in her hands.” Chris Hopewell
Richard Davey, Sales Director, Leycol, who has been working with Cyclus paper for over 20 years, explains:
“Cyclus Offset is a perfect fit for Passoni – there’s crossover in that the bikes are hand crafted products and we were working with a paper that feels handcrafted, unique and different to low-grade silk material. For an uncoated material it prints extremely well, which allowed us to retain the bright colour quality of the photographs. The catalogues were printed using a Heidelberg CD six colour 102 coater and vegetable-based inks made from 100% bio-matter, producing a beautiful catalogue that is also sustainable.”
Jeremy Kunze, Founder, Studio Kunze, 2014
“We wanted the catalogue to convey the newly designed bicycles in a style more synonymous with a luxury fashion brand but in a subtle way. The A3 size brings the heroic element of the bikes whilst the Cyclus Offset paper with its tactile texture prints beautifully and portrays Passoni’s craftsmanship and attention to detail.”
Steve Edge Design was appointed by Argent LLP to develop a brand identity for their latest commercial building, R7 in Kings Cross, London. One of the key strategies for the project was to mirror the vibrant nature of the development in a stunning 68-page brochure, made using Cyclus Offset 100gsm. Cyclus was chosen to add a modern feel but on paper that wasn’t pure white; a high-end brochure with a newspaper look.
“We were thrilled to be involved in this project and produced an excellently printed product that allowed both the design and the paper to shine. The challenge for print was the significant amount of ink that was required for a 100gsm paper. The paper performed really well and our strategy to print on both sides in the same run gave us a brilliantly smooth and striking finish.” Mark Shields, Sales Manager, CPI Colour
Central to the finish of the beautifully designed brochure was the print quality and appearance, managed by CPI Colour.